AdExchanger, part of the Chief Marketer Network, is launching Programmatic AI, a new industry event debuting May 18–20, 2026, ...
IAB Tech Lab released an Agentic Roadmap outlining how digital advertising can scale AI-driven buying and selling using ...
PubMatic's AgenticOS provides a system-level layer that allows agents to plan, transact, and optimize programmatic advertising.
NBCU is testing agentic systems that can automatically activate campaigns across its entire portfolio – including live sports ...
Agentic AI can be put to profitable use in enterprise-scale marketing efforts, although the mindset should be strategic not ...
PubMatic has launched a new operating system designed to enable autonomous agent-to-agent advertising execution across ...
The marketing experts behind two high-profile TV series pull back the curtain on how they keep their fans engaged during the ...
PubMatic, the leading AI-powered ad tech company delivering digital advertising performance, announced the launch of PubMatic ...
WPP Media, Butler/Till, MiQ and others today announced they are working to launch PubMatic AgenticOS, an operating system designed to drive autonomous, agent-to-agent advertising across premium ...
Supply Side Platforms, Demand Side Platforms, ad networks, publishers & intermediaries being forced to rethink pipelines, ...
During the first Trump administration, we promulgated new regulations for accrediting agency recognition that restored a college’s freedom to select an institutional accrediting agency that best ...
TORONTO--(BUSINESS WIRE)--StackAdapt (www.stackadapt.com), the leading technology company in advertising and marketing, today announced a new integration with iHeartMedia, the number one audio company ...