On the surface, the can of matcha appears genuine, bearing the famous brand name Isuzu along with other product specifications. The Japanese green tea powder is so popular that the highly acclaimed ...

Although matcha is the new thing, it is not necessary that it can fit you. These are the things you should look into in case you are one of the people dealing with the following things. Compared to ...

Headline: Matcha quality decline: Is it a ‘victim of its own success’? Matcha has taken the world by storm. The green flavour has, in a short time, gone from relative obscurity to omnipresence.

Sign up for the Slatest to get the most insightful analysis, criticism, and advice out there, delivered to your inbox daily. There’s a new movement unfolding on ...

Matcha's popularity as a health drink masks potential downsides of excessive consumption. High intake can strain the liver due to concentrated catechins like EGCG, interfere with nutrient absorption, ...

Corin Cesaric is a Flex Editor at CNET. She received her bachelor's degree in journalism from the University of Missouri-Columbia. Before joining CNET, she covered crime at People Magazine and ...

Every day, I drink a matcha latte and I lose more hair. The two things are not necessarily related. I’ve been a matcha drinker for many years, and I’ve restocked my supply of Swiffer sheets often ...

So many Americans start their day with a cup (or two) of coffee. Yet as popular as Java is in the U.S., other parts of the world tend to favor other sources of caffeine. Matcha, for example, which ...

Once consumed mainly in small, formal tea ceremonies, matcha is now mixed into fruity lattes and preyed on by counterfeiters. Can it survive its own popularity? “It’s like the Wild West,” one tea ...

The cocktail brings umami to happy hour. Prairie Rose is Food & Wine's senior drinks editor. A trained sommelier, cocktail book author, and wine and spirits educator, in addition to Food & Wine she is ...

Little Matcha, a popular pop-up serving matcha, hojicha, and genmaicha lattes, is set to open a permanent spot on Scott Street in Covington on October 4. Although co-owners Cindy Jiang and Derek Ung ...