These open-source MMM tools solve different measurement problems, from budget optimization to forecasting and preprocessing.

Abstract: Accurately predicting the delay distribution of subthreshold circuits is crucial for verifying the timing closure of digital circuits and estimating parameter yields. The delay variation, ...

A tiny fossil fish from Alberta is forcing scientists to rethink a story that has sat quietly in textbooks for decades. It is ...

Holly Cummins gave a keynote at Goto Copenhagen where she urged developers to care about overlooked issues that shape their ...

Incrementality testing in Google Ads is suddenly within reach for far more advertisers than before. Google has lowered the barriers to running these tests, making lift measurement possible even ...

A year ago today, a violent storm struck the coast of the sleepy Sicilian fishing village of Porticello. High winds and dramatic thunder and lightning are not unheard of around this time of year in ...

A year has passed since a British superyacht sank off the coast of Sicily in 16 minutes, killing seven people including tech entrepreneur Mike Lynch and his 18-year-old daughter Hannah. The 56-metre ...

Jay Cutler Swears This Ignored Exercise is the 'Best Bicep Builder' originally appeared on Men's Fitness. Barbell curls, hammer curls, preacher curls—there are all sorts of biceps curl variations for ...

Last year, Google introduced “AI Overviews,” a feature that displays an artificial intelligence-generated result summary at the top of many Google search pages. This feature is available to millions ...

An official report into last year’s yacht tragedy, which killed seven, found that the boat could easily capsize in high winds. Its towering mast made it more vulnerable. By Jeffrey Gettleman and James ...