Jason Gyamfi did it first. In early November, the 21-year-old TikTok creator posted a video of himself and a friend sipping matchas from the VC-funded coffee chain Blank Street and wearing navy ...

Wendy's is jumping on the quarter-zip trend with a "Quarter Sip" deal. "That’s right: we’re sophisticated, we’re grown-up, we’re cleaning up our resume. It’s all about the Quarter Sips now," Wendy's ...

Gen Z men are adopting a new trend known as the "quarter zip movement." The trend was popularized by content creator Jason Gyamfi in early November. More than a fashion choice, the movement embraces a ...

It’s long been the uniform of management consultants and finance bros, but now the humble quarter zip is being embraced by a rather unexpected demographic. Over the past few weeks, FYPs have become ...

The quarter-zip movement is dominating Gen Z culture, and its adopters say the style statement goes far beyond just fashion. The quarter zip is a type of sweater that has a zipper going just a quarter ...

How one of the stodgiest garments in the Western wardrobe caught on with the Nike Tech crowd. By Sandra E. Garcia Two weeks ago, Jason Gyamfi pulled on a sweater, held out his arm and declared a major ...

BOULDER, CO, Nov. 19, 2025 (GLOBE NEWSWIRE) -- FST Corp. (Nasdaq: KBSX), a leading manufacturer and marketer of steel and graphite golf shafts and a provider of other golf-related services, today ...

(MENAFN- GlobeNewsWire - Nasdaq) BOULDER, CO, Nov. 19, 2025 (GLOBE NEWSWIRE) -- FST Corp. (Nasdaq: KBSX), a leading manufacturer and marketer of steel and graphite golf shafts and a provider of other ...

Viewers watched the change unfold through skits, outfit checks, and self-described YG (Young Gentleman) videos that mixed humor with genuine pride in their appearances. Although the trend started as a ...