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In Ghana, professionals called into marketing, PR, sales, business development, and communication roles often find themselves ...

Overview: Lead generation tools in 2026 are offering a powerful combination of automation, data enrichment, and multi-channel ...

Learn which strategies matter now and where marketers should shift budgets for stronger, more reliable performance this year.

CEO Ken Murphy is “really pleased” with how Tesco’s 2025 Christmas campaign performed, as the retailer ups its profit ...

Agentic AI can be put to profitable use in enterprise-scale marketing efforts, although the mindset should be strategic not ...

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Using AI for different types of marketing content. Generative AI tools such as ChatGPT, Gemini, Jasper, Copy.ai and ...

For decades, television advertising followed a predictable rhythm: appointment viewing, broad demographics, and a largely passive audience. That model is now firmly in the rear-view mirror. As ...

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Influencer marketing pioneer Ted Murphy launches COEY, an AI-first media company unveiled during CES 2026 to automate ...