Google Discover is an especially important source of organic traffic for publishers. This personalized feed, available within Google’s mobile app and mobile search homepage, offers users an engaging ...

Due to Google’s algorithms constantly evolving, it can be difficult to determine areas to focus your SEO efforts on for maximum results. Yet, there’s one ranking factor that’s always worth optimizing ...

Good news…SEO is alive and well. And the bad news? Traditional SEO approaches are no longer sufficient in today's AI-driven search landscape. Search strategy has ...

Google's John Mueller was asked about over-optimization and if that can cause issues for ranking in Google Search. John replied saying, "Sometimes "over optimization" does drift towards "SEO-spam"." ...

The Google Shopping landscape is full of poorly executed ads. In fact, I've observed that 9 out of 10 setups fail to produce optimal results. Feed optimization in Google Shopping is essential. It is ...

Generative artificial intelligence (AI) engines like ChatGPT and Bard have taken the spotlight from traditional search engines. Many users prefer them for their fast and precise answers, avoiding the ...

NEW YORK, NY, November 6, 2025 (EZ Newswire) -- Generative Engine Optimization (GEO) is a digital marketing discipline focused on optimizing content and online presence for visibility in AI-powered ...