Velcro is one of those ingenious inventions we take for granted. Take a look around your home, and you’ll probably find these fasteners holding together coats, shoes, bags and cushion covers, helping ...

New VELCRO® Brand packaging brings to life the value of the iconic hook and loop fastener and spirit of innovation that empowers DIYers, crafters and creators shopping at U.S. retailers MANCHESTER, ...

Velcro Brand has a few harsh words for people calling all “hook and loop” fasteners “Velcro.” The company that makes the nylon hook and loop fasteners for enclosures on clothes, shoes, bags and more ...

The U.S. Army has a problem with Velcro. It’s too noisy. And its little loops get clogged with dust from the Afghan and Iraqi deserts. The so-called “hook-and-loop” fastener was added to standard ...

CONCORD, N.H. (AP) -- The New Hampshire company that makes Velcro brand fasteners hopes the message in its new marketing video will stick as well as its products. The "Don't Say Velcro" video features ...

MANCHESTER, N.H., Aug. 26, 2019 /PRNewswire/ -- As students move back to college campuses this fall, it can be overwhelming to get dorm rooms and apartments organized and looking great. From securing ...

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. A new musical tribute to the first moon landing fastens a brand with Apollo history to a catchy ...

CONCORD, N.H. (AP) - Lots of pop songs have hooks. This one has loops, too. Velcro Co. this week released a music video with a message it hopes will stick as well as its products: "Don't Say Velcro." ...

The legal team at Velcro is, according to a new tongue-in-cheek video, fed up with people misusing the brand's name to refer to shoes and wallets that use generic fastening technology. They are not ...