OTT advertising refers to the delivery of video content via the internet, bypassing traditional cable or satellite television. This includes platforms that stream content directly to users’ devices, ...

When advertisers think of the cutting edge of OTT advertising, they’re probably not thinking of Amazon as much as they are Roku, Hulu or YouTube. Despite having great video products, Amazon has not ...

A new survey reveals that two-thirds of marketers plan to spend even more money on OTT (over the top) advertising in the future. OTT for attorneys can be highly effective, but many of the attorneys we ...

Streaming video has rapidly become the most critical source of digital growth for local broadcast television. In 2024, Connected TV and over-the-top advertising surged to nearly 30% of all digital ...

The local advertising marketplace will reach $167.4 billion in 2022. The fastest-growing media segment is over-the-top (OTT), with an annual growth rate of 57.4% in 2022, according to recent data from ...

The growing push to restrict children’s access to social media is not just a public policy debate. For marketers and advertisers, it could trigger one of the biggest shifts in digital media planning ...

As CTV spending rises in 2026, Mediaocean data shows radio leveraging OTT and connected TV to offer advertisers a more ...

MINNEAPOLIS, April 25, 2022 (GLOBE NEWSWIRE) -- iMedia Brands, Inc. (“iMedia”) (Nasdaq: IMBI, IMBIL) announces today that its wholly owned business unit, iMedia Digital Services (“iMDS”), has ...

KO Media Group (iKOMG), a specialist in premium end-to-end broadcasting and teleport services, has announced the appointment of Massimo Vimini as Senior Vice P ...