The Weeknd's XO clothing brand gears up for the spring and summer of 2016 by unveiling a brand new unisex collection for the upcoming seasons. Witht pieces catering to both, men and women, this ...

WWE teamed up with The Weeknd’s XO to launch limited-edition merchandise for the company’s return to Canada. The company ...

Following the success of his recent album Beauty Behind The Madness, The Weeknd is relaunching his webstore. The new offerings will include his fan merch as a sub-brand to his Official Issue XO ...

Just when The Weeknd fans were readying for his Puma XO Parallel launch, the singer has thrown another release their way. Today, he dropped another merchandise collection tied to his 2017 Starboy ...

Canadian R&B star The Weeknd joins forces with the Toronto Blue Jays to root for his hometown just in time for the 2025 World Series. The Los Angeles Dodgers will be against the Blue Jays in the World ...

Toronto Blue Jays fans (and now the Weeknd fans) are only getting luckier with XO; the label is teaming up with the Blue Jays and the MLB for an exclusive merch collection in celebration of the team ...