Last winter, basketball fans at Oracle Arena, then-home to the Golden State Warriors, were introduced to the PlayStation game God of War. In an elaborate, multimedia promotion, animated content took ...
When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. Step right up, ladies and gents, to a huge opportunity courtesy of projection mapping—that ...
In many ways, projection mapping is the “razzle-dazzle” of pro audiovisual systems: it’s the puttin’ on the ritz of AV, the I’m ready for my close up. In other words, it draws attention to itself — ...
Projection mapping has entered a renaissance over the last several years. Always known as a dazzling grand spectacle, projection mapping is now recognized by industry leaders like Christie as a ...
(MENAFN- GlobeNewsWire - Nasdaq) Projection mapping offers opportunities for dynamic audience engagement, brand differentiation, and competitive advantage in diverse sectors like advertising, ...
Projection mapping can be an impressive, high-impact advertising technique. By turning common objects like buildings and stages into interactive displays, consumers can be immersed in an ad, which ...
Music consumption has historically been closely connected to the environments in which it is enjoyed. Before the advent of music recordings, listening to music was a social activity tied to collective ...
Projection mapping shows have become increasingly popular over the past few years, so we decided to dive in and help you understand a little bit about how they’re put together. All projection mapping ...
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