The belief here is that the keywords you use in H2-H6 subheadings are more heavily weighted in Google’s algorithm than words in plain text and that tags are therefore a ranking factor of their own.
The use of headings for ranking better on search engines has a long history. It’s one of the earliest known Google ranking factors. Because search engines algorithms evolve, it’s important to ...
TAMPA, Fla. (WFLA) — A massive plume of dust is drifting across the Atlantic and heading for Florida. This has the benefit of causing gorgeous sunsets and tamping down tropical development, but it ...
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