Most Small businesses invest heavily in storefronts yet remain invisible online when nearby customers search for their ...

The numbers are staggering – 97% of users look online to find local businesses. Here’s something even more interesting: when people search locally, 72% visit a store within five miles. These ...

Ever since large online marketplaces began to dominate the shopping scene, the presence of local businesses in our everyday choices has somewhat diminished. The convenience and vast selection of ...

It’s hard to overstate the value of maximizing your organic visibility for location-based searches. A well-executed local SEO strategy lets you reach far more local customers, which can deliver a ...

As AI in search continues to evolve, local businesses in Central Massachusetts face new challenges, but also game-changing opportunities.

Local listing marketing and social media are essential tools for businesses looking to increase market share and visibility, with a staggering 46% of Google searches being location-related. Optimized ...

How are Americans using AI to find local businesses? Digital strategist Joe Youngblood recently released a report dubbed "How American Consumers Are Using AI." Based on a new survey of 1,151 U.S.

Laura is a freelance writer specializing in small business, ecommerce and lifestyle content. As a small business owner, she is passionate about supporting other entrepreneurs and sharing information ...

Generative AI is changing how users search. With instant answers from AI Overviews, ChatGPT, and other tools, many searchers no longer need to click through to websites – especially for informational ...

Maximizing your presence on Google Business Profile can significantly boost visibility for your business in local searches. Conduct keyword research to identify terms local customers are using to find ...