To further hammer home the point that car buyers are a boring lot, the BASF Color Report for Automotive OEM Coatings for 2025 ...

When buying a car, color selection might seem secondary to performance, features, or price. However, car color can influence safety, resale value, and even maintenance needs. Here’s a comprehensive ...

Color doesn't have an effect on a car's performance, efficiency, or comfort, but it can be a key factor when buying a vehicle nonetheless. In fact, a 2021 survey from Axalta found that color is an ...

Take a look at the average corporate car park and it will look like a still from a black-and-white movie. The vast majority of cars sold in the United States continue to be grayscale colors: black, ...

Forbes contributors publish independent expert analyses and insights. Michael Harley is a noted automotive industry expert and analyst. A recent study by iSeeCars.com reveals that the color of your ...

Forbes contributors publish independent expert analyses and insights. Jim Gorzelany is a veteran automotive journalist. Looking at virtually any parking lot in the nation these days is something akin ...

Cars are less colorful than they used to be. In fact, according to a 2023 study by iSeeCars, they're only half as colorful as they were 20 years ago. In 2004, around 60% of cars were sold in a ...

Good news for folks who like their cars painted something other than black, silver, or white: Green is on the uptick among ...